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ProjectSales Target Management & Planning System
IndustryAutomotive & Mobility
What we deliveredDigitizing Sales Intelligent Planning

Target Planning
in Real-Time

We partnered with Mahindra Last Mile Mobility to modernize their sales target planning ecosystem by replacing manual spreadsheets with a centralized digital platform. The solution streamlined hierarchical target allocation, enabled real-time performance monitoring, and introduced automated communication across HO, Zones, Clusters, Areas, and Dealers. By bringing transparency, data-driven insights, and operational efficiency into the planning lifecycle, the platform empowers leadership with faster decision-making and scalable sales performance management.

Driving Intelligent Mobility With Smart
Connected Automotive Innovation

Mahindra mobility platform screens

Concept

Mahindra’s Sales Target Management & Planning System reimagines how automotive sales planning is managed across complex organizational hierarchies. The solution introduces a centralized digital framework that transforms traditional spreadsheet-based sales planning into a transparent, automated, and data-driven process.

By digitizing hierarchical target allocation and enabling real-time performance visibility across the entire dealer network, the platform eliminates operational bottlenecks while improving coordination between Head Office, Zones, Clusters, Areas, and Dealers.

Challenges We Faced  Scaling Intelligent Mobility at Enterprise Level

Mahindra Treo Zor Electric Three-Wheeler

Key Obstacles

  • Fragmented Planning Disconnected spreadsheets reduced efficiency.
  • Hierarchy Complexity Multi-level target allocation lacked structure.
  • No Central Tracking Performance insights were slow and manual.
  • Communication Gaps Delays in approvals across dealer network.
  • Scalability Issues Needed reliable and scalable system.

Our Solutions   Powering digital automotive sales planning and smarter decisions

Mahindra mobility solution interface

Target Planning System

Centralized planning, allocation, and tracking.

Smart Allocation

Automated targets using performance and data logic.

Performance Monitoring

Real-time dashboards for targets and results.

Workflow Automation

Faster approvals and communication flow.

Scalable Infrastructure

Built for growth and complex data handling.

The Team And Tech Behind the Magic

A carefully curated, battle-tested stack engineered for performance, scalability, and AI-first innovation.

React

Cross-platform mobile

Node.js

Backend & AI core

AWS

Serverless compute

PostgreSQL

Relational database

Postman

API testing tool

Client Experience

Feedback from companies we partnered with to build scalable solutions.

Client
Routa Digital played a key role in accelerating our digital transformation journey. Their expertise in handling complex IT landscapes and delivering scalable solutions enabled us to move faster while maintaining high quality and reliability.
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